NuStaff launches Winberry, a specialist approach to permanent recruitment

NuStaff, a leading recruitment agency operating across South Wales and the West of England, has launched a new sister company, Winberry, to focus exclusively on permanent recruitment. The move follows a year of exceptional growth since NuStaff’s management buyout in 2024 and reflects the best possible service to clients and candidates by offering dedicated, specialist recruitment solutions tailored to their needs.

The creation of Winberry marks a significant milestone in NuStaff’s continued growth and follows a year of strong performance post-MBO, including 92% revenue growth and early repayment of a Development Bank of Wales loan.

Designed to complement NuStaff’s well-established expertise in temporary staffing, Winberry will provide a fresh, human-centred approach to placing permanent talent, helping clients build high impact teams that last, and candidates make meaningful career moves.

Dave Matthews, Managing Director at NuStaff, said:

"Launching Winberry is about giving permanent recruitment the dedicated focus it deserves. NuStaff has become known for delivering high-quality temporary staffing solutions and with demand growing in the permanent space, we felt a specialised approach would provide the best experience possible for our clients and candidates.”

Winberry is built on the belief that recruitment is more than just matching skills with roles, it’s about creating long-term partnerships that help people and businesses win together. With values centred on creativity and progress, Winberry’s team will offer an innovative and personal approach to recruitment that is focused on the long-term success of everyone involved.

Dave added:

"When we completed the MBO we had a clear vision of ambitious growth, and we’ve already hit some impressive milestones. The launch of Winberry is another step forward and is a testament to the team who are so passionate about doing things in the right way."

The launch of Winberry allows both businesses to specialise and thrive, with NuStaff continuing to focus on temporary staffing, while Winberry leads the way in placing permanent talent who’ll make a real, lasting impact.

To learn more about Winberry, visit: www.win-berry.co.uk.